Developing an XR experience for Vision Pro presents a complex challenge due to the need for extensive research and the limitations of working with emerging technology. The client aims to bridge food and culture through a sensory-rich, immersive experience, capitalising on Vision Pro’s intuitive interaction style over traditional XR headsets. However, integrating visual, audio, aroma, and taste elements while maintaining user connection and enhancing engagement beyond basic gaze and pinch interactions presents significant challenges. To address this, the team will conduct in-depth research and explore innovative solutions to maximise Vision Pro’s capabilities, incorporating advanced sensory technologies and carefully crafted 3D assets to deliver a cutting-edge cultural experience that connects users to food and each other in entirely new ways.
Team: Catflix
Team Catflix is a talented group of master’s students from the Centre for Digital Media’s Class of December 2024 (Cohort 18). For one dynamic semester, Hannah Meng, Elizabeth Frone, Carola Li, Hanyue Zhang, Jingyu (Caterina) Mao, Zimo Wu, Anh Vu, and Sally Park combined their diverse skills to create an innovative project. Under the guidance of lead faculty Bill (Di) Zhao and in collaboration with their client Yangos Hadjiyannis, the team brought their creative vision to life through a blend of design, technology, and storytelling.
Creative Director: Yangos Hadjiyannis
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Yangos Hadjiyannis is an International Entrepreneur, Creative Director, and Digital Media Strategist with over 20 years of experience. Directed more than 250 digital, immersive projects, events, pitches, and campaigns. His creative spark is fuelled when incubating novel, cultural, diverse, human-centred experiences at scale, that transport his audiences on voyages between realities.
Growing up on the island of Cyprus within Mediterranean and Colombian heritage he was inspired to find ways to bridge cultures together. Driven to create impactful media experiences that celebrate cultural intersectionality and evoke a sense of awe, that connects us all.
